Ed Leigh is best known as the BBC’s snowboard correspondent and the face and voice of action sports TV coverage in Britain. The best way to describe what he does to a layman would be to say that he acts as a mainstream mouth piece for the core values of action sports. His success at this task depends greatly on your point of view, but you have to admit that garnering 300 complaints and incurring the wrath of the Daily Mail at the most recent winter games must mean he’s doing something right.
What less people know is that Ed comes from a family of drinkers, that is not to say that he comes from a family of drunks, in fact the opposite is true, for such a skinny streak of a man he can actually hold his liquor remarkably well. What I mean is that for generations his family have worked in the trade as Publicans, Off License Owners and Licensed Valuers. This means that the family have a long tradition of exploring alcohol together, as an example at the recent nuptials of one of Ed’s younger siblings the theme was Gin.
Beer however has always been there, a constant. Having never got on particularly well with wine, Ed has concentrated on searching out beers that can replace the overrated grape juice. After moving to New Zealand in 2007 and discovering a revolution in Kiwi micro breweries, his palette has broadened. Pale Ales have become a go to, but as an antipodean rule, always chilled. Having road tested the Rifles with a twenty one gun salute Ed was impressed not just by the taste and strength, but also how clean it is.
Ed’s love of beer has teamed up well with his life long passions of skating, snowboarding and surfing; passions he considers as journeys in both a literal and metaphorical sense, just like the Artists Rifles.
TV Presenter & Air Guitar Champion
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